Tourism in Argentina is a phenomenon known for its growing economic and social development. Since the creation of the Internet, the tourist service market has aimed at the deterritorialization of its economy, connecting in order to produce in larger organizations, due to technological advances. The area of goods globally extends to different fields of services, such as tourism. Owing to its diversity and transversality, it is difficult to delimit it and, occupationally, it is very heterogeneous in the range of activities offered. Therefore, this book focuses on travel agencies from a sociological point of view, that it to say, as a kind of private business which is typical of the tourist field and works as a link between customers and providers.

In this new context, I wonder to what extent technological transformation has had an effect on the task organization of the travel agencies of the City of Buenos Aires because, even though the advance and development of technology is not a completely new aspect, what changes in the years analized in this research (1995-2018) is not only the intensity, complexity and global reach of the networks , but also the social use of such networks and a greater possibility of personally managing the service from a cellular phone or a computer. Accordingly, this book analizes with the impact of technological transformation in the task organization of the travel agencies of the City of Buenos Aires in the years 1995-2018, when the Internet was introduced and extended in Argentina.

In my view, this book helps to convey one of the ways in which technological transformation is involved in most elements of the socio-economic system. This case study shows that technological transformation has a role in the tourist services, creating new ways of organization and making it possible to have more flexibility in the productive capacity adjustment to demand. Nevertheless, it requires institutional ways that ensure its operation, in the same way as with any other regime of accumulation. Hence, this book is a relevant contribution to the field of labor sociology and local tourism studies. Particularly, it is hereby analized the organization of the tourist service companies that work in a global network of interaction beyond geographical and political borders, and that do not disappear when entering and socially using the Internet in Argentina and in the City of Buenos Aires, but rather they turn into much more flexible organizations that work and do business online. Methodologically, this study is framed is two types of qualitative research, the case study and the Grounded Theory.